Equisoft announces the rebranding of all its products under a unified, global architecture

Our offering must speak to different industries and audiences, to various cultures and geographic areas, and we want each of our products to be seen as a component of a holistic offering, so it became imperative to align them into an overarching and unified structure in order to maximize our brand equity and streamline our customer communication platform.
 
Equisoft’s new product names are as follows:

InsuranceElements Electronic
Application is now…

Equisoft/apply

An easy-to-use, sales-flow-oriented wizard for electronic applications resulting in fast and seamless policy approvals.

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WealthElements Advisor is now...

Equisoft/analyze for advisors

A comprehensive asset allocation and
wealth analysis tool.

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WealthElements Wholesaler is now...

Equisoft/analyze for wholesalers

A sales acceleration platform featuring guided investment product positioning and analytics.

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AGEman is now…

Equisoft/centralize

A back-office system connecting all stakeholders for streamlined insurance distribution and commission management.

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Kronos Finance is now...

Equisoft/connect

An advisor-focused CRM with built-in data aggregation capabilities to improve business efficiency.

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Studio is now...

Equisoft/design

A complementary OIPA (Oracle Insurance Policy Administration) configuration and release management tool ensuring fast and cost-effective implementations.

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InsuranceElements illustrations is now...

Equisoft/illustrate

A flexible, user-friendly, multichannel solution for generating and comparing compliant quotes and illustrations.

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Equisoft Composite is now...

Equisoft/manage

A SaaS policy administration solution using low-risk, production‑ready digital business processes.

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Kronos FNA is now...

Equisoft/plan

An intuitive and effective financial planning solution providing comprehensive financial portraits.

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About Equisoft

Founded in 1994, Equisoft is a global provider of advanced digital solutions in life insurance and wealth management. Recognized as a valued partner by over 50 of the world’s leading financial institutions in 15 countries, Equisoft offers innovative front-end applications, extensive back office services and a unique data migration expertise. The firm’s industry-leading products include CRM, financial needs analysis, asset allocation, quotes and illustrations, electronic application, agency management systems, as well as customer, agent and broker portals.

Equisoft is also Oracle’s main global partner for the Oracle Insurance Policy Administration platform. With its business-driven approach, deep industry knowledge, state-of-the-art technology, and a growing team of over 400 specialized resources based in the USA, Canada, Latin America, South Africa and India, Equisoft helps financial institutions tackle any challenge in this new era of digital disruption.